Natural disasters are on the rise in Canada. With climate change contributing to shifts in weather patterns, there is a steady increase of severe weather events. During a disaster, multimedia content posted on social media platforms can offer a wealth of information, ranging from posts detailing first responder actions and evacuee routes to reports of damaged infrastructure and affected areas. This data holds immense potential for aiding first responders and utility crews in their crucial tasks. However, important insights are often mixed with irrelevant information – obscuring the facts.

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